GeM seller learning guide

How to get an OEM reseller code.

A practical introduction to getting ready for OEM authorization and reseller-code requests as a GeM seller.

OEM authorization helps a seller demonstrate that they are permitted to offer a manufacturer's products. The exact process varies by OEM, product category, and current GeM requirements. Always confirm the latest requirements with the OEM and the GeM portal before applying.

1. Confirm the right OEM and product

Identify the product brand and category you intend to offer. Check that the OEM provides authorization for your product type and understands the GeM reseller-code process.

2. Prepare your seller information

Gather accurate business details and the documents the OEM requests. Requirements may include business identity, tax details, seller account information, product details, and contact information. Do not send sensitive information through unverified channels.

3. Request authorization through the OEM’s official channel

Ask the manufacturer or its designated representative about their current application process, eligibility criteria, supporting documents, and expected turnaround. Use contact details published on the OEM’s official website or verified correspondence.

4. Check the authorization carefully

Before relying on an authorization, verify that the seller name, product or brand scope, validity dates, and any reference number match your application and the OEM’s requirements.

5. Follow the current GeM workflow

Use the GeM portal’s current instructions to submit or associate the authorization with the relevant product listing. Platform steps can change, so check the official portal for up-to-date requirements.

Common preparation checklist

An OEM reseller code or authorization is issued or approved by the OEM and/or relevant platform. VishVed Solutions can provide preparation guidance, but cannot guarantee approval or a particular outcome.

Want help preparing?

VishVed Solutions LLP offers GeM seller support and a guided learning course for businesses navigating the OEM reseller authorization process.

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